To generate strong starting points for a final project and discover which future sports ideas feel exciting, meaningful, and worth developing.
Students will brainstorm possible project ideas for the studio by imagining how a chosen sport could evolve.
ACTIVITY MATERIALS
Butter Paper
1 - ENCOURAGE WILD IDEAS
2 - SUSPEND JUDGMENT
4 - BUILD ON IDEAS
5 - BE VISUAL
3 - GO FOR QUANTITY
Wild ideas can often give rise to creative leaps.
Don’t shoot down someone else’s idea.
Aim for as many ideas as possible.
Build and expand on the ideas of others.
Sketch your ideas.
ENCOURAGE
WILD IDEAS
Wild ideas can often give rise to creative leaps.
Shout out bizarre and unworkable ideas to see what they spark off. No idea is too ridiculous. State out any outlandish ideas. Exaggerate ideas to the extreme.
SUSPEND
JUDGEMENT
Don’t shoot down someone else’s idea.
The evaluation of ideas takes up valuable brain power which should be devoted to the creation if ideas. Therefore do not judge the ideas until after the brainstorming process. Note down all ideas.
GO FOR
QUANTITY
Aim for as many ideas as possible.
If the number of ideas at the end of the session is very large, there is a greater chance of finding a really good idea. Keep each idea short, do not describe it in detail - just capture its essence.
BUILD
ON IDEAS
Build and expand on the ideas of others.
Try and add extra thoughts to each idea. Use other people’s ideas as inspiration for your own. Creative people are also good listeners. Combine several of the suggested ideas to explore new possibilities.
BE
VISUAL
Sketch your ideas.
Nothing gets an idea across faster than drawing it. It doesn’t matter how terrible of a sketcher you are! It’s all about the idea behind your sketch.
Step 1
Step 2
As a class, review the Brainstorming Process Guidelines
Think about how athletes play, train, compete, recover, or interact with equipment and how that might change in the future.
Individually, brainstorm as many future ideas as possible. Consider new tools, wearable technology, protective gear, training systems, data-tracking equipment, or ways the sport itself might change.
Step 3
Step 4
As a class: gather your ideas on the whiteboard, clustering ideas that are similar. Get inspired by your classmates and keeping adding more ideas!
Step 5
Finally, in groups, choose your strongest future direction and begin sketching and writing down you project idea.
Measure Performance
Train Differently
Enhance Equipment
Protect Athletes
Transform the Game
Sports 1
Sports 2
Sports 3
Sports 4
...
Final Project Requirements
Prepare and deliver a Shark Tank-style pitch showcasing your product, its innovation, and why it deserves investment.
Develop a strong brand identity including a product name, logo, and a clear explanation of your target athlete or user.
Create a functional prototype of your sports product that clearly demonstrates how it improves performance, training, or gameplay.
